Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Amazon

Berkshire Hathaway CEO Warren Buffett is best known as a value investor, but few people in history can claim to have delivered better long-term growth. If an investor purchased a $1,000 stake in Berkshire on the day that the Oracle of Omaha purchased a controlling stake in the business and became its leader, that position would now be worth roughly $39.7 million.

Warren Buffett's AI Bets: 23.8% of Berkshire Hathaway's $298 Billion Stock Portfolio Is Held in These 2 Artificial Intelligence (AI) Growth Stocks

China sales are critical for Apple Inc.'s (NASDAQ: AAPL) global revenue growth.

China Decision Could Badly Hurt Apple's Sales

One of the best ways to determine how well Apple Inc.'s (NASDAQ: AAPL) iPhones are selling is to look at iOS's proprietary operating system's market share.

Apple Losing Smartphone Race To Rival

New research shows the smartphone market recovering in 2024 following two years of sharp declines. However, Apple's iPhone played just a small part in that recovery compared to rival Android phones, data released Tuesday (Nov. 26) by IDC shows.

Apple Loses to Android as Smartphone Market Recovers

Global smartphone shipments will likely rise by 6.2% year-over-year in 2024, reaching 1.24 billion units, per International Data Corporation research.

Apple Faces Modest Growth As IDC Forecasts Smartphone Market Rebound

Genie Energy

Procter & Gamble

Apple, Meta, The Procter & Gamble and Genie Energy are included in this Analyst Blog.

The Zacks Analyst Blog Apple, Meta, The Procter & Gamble and Genie Energy

Globalstar

Globalstar's extended agreement with Apple is projected to double annual revenues and improve profitability margins. I expect the Nasdaq uplisting in Q1 2025, accompanied by a reverse stock split, to attract more institutional investors. I see potential in the IOT segment, which could leverage up to 15% of the new MSS network capacity for IOT applications in a rapidly expanding market.

Globalstar: Apple's Satellite Service Expansion And Nasdaq Uplisting Could Launch This Stock Into Orbit

Coca-Cola

If you're looking for the best stocks to buy and hold forever, borrowing a pick or two from Warren Buffett is never a bad idea. He's not called the Oracle of Omaha for nothing, after all.

3 Warren Buffett Stocks to Hold Forever

Blackrock Inc

Johnson & Johnson

Realty Income Corp

Cohen & Steers Quality Income Realty Fund

Schwab US Dividend Equity ETF

I added shares of the Schwab U.S. Dividend Equity ETF and the Cohen & Steers Quality Income Realty Fund to The Dividend Income Accelerator Portfolio, boosting income and portfolio diversification. The Schwab U.S. Dividend Equity ETF now represents 21.22% of our dividend portfolio, enhancing the portfolio's risk-reward profile. Cohen & Steers Quality Income Realty Fund, now 8.70% of our dividend portfolio, elevates the portfolio's dividend income capacity and Real Estate Sector allocation, improving diversification.

Strategic ETF Allocations: Enhancing Income, Diversification, And Reducing Risks In Your Dividend Portfolio

Yet another antitrust regulator has taken issue with Apple's in-app payment system. As Reuters reported Monday (Nov. 25), Brazil's Cade says Apple must do away with restrictions on payment methods for in-app purchases.

Apple Ordered to Lift In-App Purchase Restrictions in Brazil

Former Patriots and Buccaneers superstar tight end Rob Gronkowski revealed that his shares in tech giant Apple have proven to be his "best investment" to date.

Rob Gronkowski says he's invested in Apple, labels the stock his 'best investment'

Bank of America

Capital One

Floor & Decor Holdings

When the biggest minds on Wall Street decide to make a significant move in their portfolios, retail investors better pay attention and attempt to reverse engineer the thinking and reasoning behind these moves. Today, investors can look at the recent 13-F filings from the Oracle of Omaha himself, Warren Buffett.

Why Warren Buffett Is Selling: A Look at His Latest Market Moves

Apple is reportedly facing hurdles in bringing its AI-powered iPhone to China.  Government officials there say foreign tech companies will have to undergo a “difficult and long process” to gain approval unless they work with local groups, the Financial Times (FT) reported Tuesday (Nov. 26).

Apple AI Launch Faces ‘Difficult and Long Process' in China

Brazil's antitrust regulator Cade has ruled that Apple must lift restrictions on in-app purchases within 20 days, Reuters reports. Otherwise, if the iPhone maker doesn't comply, it faces fines of $43,000 per day.

Apple ordered to open up in-app purchases in Brazil

Throughout its history, Apple (AAPL 1.30%) has done nothing but compound its investors' capital. In the past two decades, shares have skyrocketed to 20,000%, turning a small $5,000 cash outlay into a cool $1 million today (as of Nov. 22).

Could Investing $1,000 in Apple Make You a Millionaire?

Indonesia has rejected an Apple $100 million investment proposal aimed at lifting a ban on iPhone 16 sales, saying it lacks the "fairness" required by the government.

Indonesia rejects Apple's $100 million investment offer

Last year, a chip breakthrough put Huawei on top of the Chinese smartphone market. Now it is rolling out its newest phone, the Mate 70 series.

Huawei Targets Apple with Advanced Chip Innovation in China

A number of high-profile American business leaders are in China this week for the country's second annual international supply chain expo, including Apple's Tim Cook. "We're very committed to China, that's the reason I have been here three times," Cook said in a video interview with Chinese state media, adding that he expects the relationship to "only get better.

Tim Cook and other U.S. executives attend China expo, meet officials as Trump tariff threat looms

Brazilian antitrust regulator Cade said on Monday that Apple must lift restrictions on payment methods for in-app purchases, among other things, as the watchdog moved to proceed with an investigation into a complaint filed by Latin America e-commerce giant MercadoLibre.

Brazil antitrust body rules Apple must lift restrictions on in-app payments

Alphabet

Microsoft

NVIDIA

Tesla

Alphabet, Microsoft, and most of the rest of the crowd want AI chips. And Nvidia is a big supplier.

AI Spending Isn't Going Away. Stick With the Mag 7 Stocks.

Despite bearish sentiment, I remain bullish on Apple due to expected earnings and revenue growth, especially in the Services segment. Apple's robust financials, including $108.81 billion in free cash flow and significant shareholder returns, highlight its profitability and shareholder-friendly nature. Potential risks include dependency on iPhone sales, lack of innovation, and economic factors like tariffs and interest rates, but the macroeconomic environment looks favorable.

Apple Is Being Left Out Of The Trump Trade, Yet They Stand To Be A Huge Beneficiary

Indonesia said a $100 million investment proposal from Apple to build an accessory and component plant was not enough for the country to allow the tech giant to sell its latest iPhone model, its industry ministry said on Monday.

Indonesia says Apple's $100 mln investment proposal inadequate

Apple CEO Tim Cook is visiting China for the third time this year. Cook attended discussions focused on supply chain and trade issues, per Bloomberg.

Tim Cook heads to China for the 3rd time this year as Apple braces for Trump trade policies

Apple has done research to run large language models with limited memory.

How Apple could be an AI winner, says one venture-capital investor active in the sector

Corning

The European Commission on Monday said U.S. maker of break resisting glass Corning had offered to waive all exclusive deals with mobile phone manufactures to address concerns over possible anticompetitive behaviour.

News for Apple Stock (AAPL)