
DraftKings (DKNG) Stock Forecast & Price Target
DraftKings (DKNG) Analyst Ratings
Bulls say
DraftKings has demonstrated significant growth in its online sports betting (OSB) segment, with OSB hold increasing from 3.2% in 2021 to approximately 7% by 2025, driven by a mix of parlay growth, improved pricing, and AI-driven reinvestment strategies. The company's gross profit flywheel has tripled over three years, showcasing the effectiveness of expanding customer cohorts, rising customer volume, and disciplined promotional efforts, which contribute to its transition to profitability. With sports handle growing 13% year-over-year and an expectation of double-digit revenue growth, DraftKings is well-positioned for continued expansion in a rapidly evolving market.
Bears say
DraftKings is facing a challenging financial outlook as its 2026 revenue guidance has been significantly reduced, with EBITDA estimates lowered from $1.165 billion to $834 million. The company also anticipates market-share losses and a more gradual pace of state legalization, both of which contribute to a deteriorating revenue narrative. Additionally, the stock's poor performance related to medium- to long-term returns and the depressed multiples for its sportsbook and prediction business further underscore the concerns around its future profitability and growth prospects.
This aggregate rating is based on analysts' research of DraftKings and is not a guaranteed prediction by Public.com or investment advice.
DraftKings (DKNG) Analyst Forecast & Price Prediction
Start investing in DraftKings (DKNG)
Order type
Buy in
Order amount
Est. shares
0 shares